BUS-115 - Business Communication and Technology tools

3 credits

This course focuses on the integration of business communication and cutting-edge technology tools to enhance organizational efficiency and decision-making. The curriculum emphasizes critical thinking through data visualization techniques using tools like PowerPoint and Canva to craft compelling narratives that inform and persuade. Students will also analyze the role of advanced business communication strategies in both virtual and in-person environments, developing skills to navigate complex scenarios with professionalism and clarity. Students will explore the strategic use of relational databases for data organization, customer relationship management (CRM) software for client engagement, and collaboration platforms to streamline team efforts.